NATIONAL PARTNERSHIPS
CLIENTS:
Outcomes and Impact
Drove measurable community engagement and participation by executing culturally relevant local activations, strategic outreach, and multicultural media campaigns, resulting in increased registrations, event attendance, media coverage, and strengthened partnerships across national initiatives, major sporting events, and large-scale entertainment experiences, particularly within Hispanic/Latino communities.
Key Projects
Unidos US
Delivered strategic planning, community outreach, and local market activation services to support the Unidos US, a national initiative at the local level. Services include strategic advisory and planning support, development and execution of targeted local outreach and engagement strategies, cultivation and management of community and business partnerships, coordination of host committees and stakeholder meetings, and promotion of local participation through registrations and partnerships. Provided public relations and multicultural media support, event planning and on-site management, vendor and partner coordination, and comprehensive account management, including reporting, metrics tracking, and ongoing coordination with national teams.
Social House Entertainment -Enchant Christmas Las Vegas
Provided a four-month, culturally focused outreach and promotion campaign to support Enchant Christmas Las Vegas’s Fiesta Navideña theme night. Services included partnership marketing and introductions to key Hispanic community stakeholders, small business and cultural partner engagement, targeted email and social media marketing, grassroots community event promotion, and activation through trusted networks such as Latinas in Power. The campaign amplified awareness within the Hispanic/Latino community, elevated local business participation, and drove attendance through culturally relevant messaging and community-driven promotion.
Super Bowl LVIII Las Vegas
Provided comprehensive local activation and media support for Super Bowl LVIII in Las Vegas, including promotion and bilingual staffing for the Super Bowl Experience, NFL Shop, NFL Honors, and NFL community and entertainment events. Led outreach, pitching, and on-site servicing of local multicultural and Hispanic media outlets over a two-month period to drive awareness, coverage, and community engagement across all major NFL-hosted events.